Digital Performance Benchmarking
 
What you cannot measure, you cannot improve! That's true, especially in the case of digital products where the team is working on various phases of Discover, Design, Define & Deliver to take the product from idea to launch. Take the below digital skills audit to find out which of these areas are your strengths and which areas you could improve upon.

Exit Survey
Questions marked with a * are required
100%
1.Contact Information
2.Which core business sectors have you worked in?
like farming, fishing, timber, tobacco companies
like retailers, apparel companies, consumer durables, etc.
like food and beverage companies, textile, supermarket type companies
like private schools, colleges, universities, online education companies
like oil and gas exploration, petroleum and production companies
like film, music, video game companies
like  banks, investment funds, insurance, fintech companies
like pharma,biotechnology, hospitals, medical device manufacturers
like aerospace, defense, machinery, construction, automotive companies
like mining, refining, chemical, forestry and related raw materials
like advertising, broadcasting, news, publishing (information, analytics), social media
like residential, industrial, and retail real estate
like Information technology, cloud, web services, software companies
like electronics manufacturers, semiconductors, industrial robot
like wireless providers, cable, internet service providers, satellite companies
like airplane, road, rail and water transport companies
like electric, gas and water companies as well as integrated providers
like management consultancy, hotels, HR, legal, recruitment
3.Which customer segment does your digital product serve?
Which customer segment does your digital product serve?
4.What is your current role?
5.

Top 6 points of failure for execution of "Digital Strategy"

6.Please rank (1-6) the following in order of 'your concerned points of failures in execution of digital strategy':
Drag your choices here to rank them
    • Business Leadership
      1
    • Agile Mindset
      2
    • Problem Solving and Solutioning
      3
    • Technical Savviness
      4
    • Customer and Market Awareness
      5
    • Product Management Skills
      6
    7.

    4-D: Product Management Lifecycle

    8.
    DISCOVER - Assess Product Idea
    While working on a product idea, which of the following items do you know or perform?
    Score as following:
    0 = Don’t know, don’t perform
    1 = Know, but don’t perform
    2 = Know and Perform Consistently
    Agree 'Business Drivers' for 3-6 months
    Conduct 'Product SWOT'
    Understand 'Technology building blocks'
    Assess 'Customer requirements'
    Evaluate 'Competitive Landscape'
    9.
    DISCOVER - Build product strategy
    While working on a product strategy, which of the following items do you know or perform?
    Score as following:
    0 = Don’t know, don’t perform
    1 = Know, but don’t perform
    2 = Know and Perform Consistently
    Explore 'Customer Issues' regularly
    Create 'Product Backlog'
    Conduct 'Product Backlog Prioritisation'
    Build 'High-level Product Roadmap'
    Identify 'Success Metrics' for launch
    10.
    DESIGN - Conduct business analysis
    While working business analysis, which of the following items do you know or perform?
    Score as following:
    0 = Don’t know, don’t perform
    1 = Know, but don’t perform
    2 = Know and Perform Consistently
    Identify 'Actors & their User Journeys'
    Understand 'Entities & their Relationships'
    Understand 'Content & its Management'
    Understand 'Data & their Attributes'
    Perform 'As-Is/To-Be analysis'
    11.
    DESIGN - Build product roadmap
    While working a product roadmap, which of the following items do you know or perform?
    Score as following:
    0 = Don’t know, don’t perform
    1 = Know, but don’t perform
    2 = Know and Perform Consistently
    Conduct 'Roadmap Prioritisation'
    Create 'User journey-based' product roadmap
    Liaise with design on 'Front-end UI/UX'
    Agreement on 'MVP-Minimum Viable Product'
    Build 'Stakeholder Consensus'
    12.
    DEFINE - Manage & prioritise product backlog
    While managing & prioritising the product backlog, which of the following items do you know or perform?
    Score as following:
    0 = Don’t know, don’t perform
    1 = Know, but don’t perform
    2 = Know and Perform Consistently
    Help in 'Product backlog prioritisation'
    Help in 'Defining release cycles'
    Chunk requirements into 'Epics & user stories'
    Use 'Tools to collate, manage backlog'
    Manage 'Urgent-Important items'
    13.
    DEFINE - Write user stories
    While writing user stories, which of the following items do you know or perform?
    Score as following:
    0 = Don’t know, don’t perform
    1 = Know, but don’t perform
    2 = Know and Perform Consistently
    Create 'Structured Stories'
    Write 'Unambiguous Stories'
    Document 'Complete Features'
    Follow 'Consistent Syntax'
    Ensure stories 'Compliant with INVEST principle'
    14.
    DELIVER - Manage Agile delivery
    While managing Agile delivery of your product, which of the following items do you know or perform?
    Score as following:
    0 = Don’t know, don’t perform
    1 = Know, but don’t perform
    2 = Know and Perform Consistently
    Understand 'Agile Principles'
    Build 'Agile Mindset' of development
    Practise 'Agile Ceremonies'
    Implement 'Regular Estimation' of work
    Attempt 'Future Release Prediction'
    15.
    DELIVER - Prepare product release
    While preparing for product release, which of the following items do you know or perform?
    Score as following:
    0 = Don’t know, don’t perform
    1 = Know, but don’t perform
    2 = Know and Perform Consistently
    Conduct 'Product Demo'
    Participate in 'UAT-User Acceptance Testing'
    Help in 'Sales & Marketing Plan'
    Manage 'Release strategy & plan'
    Measure & Publish ‘Post Go-Live’ metrics
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